PARTNER & STRATEGY DIRECTOR

2020 - PRESENT

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Hilando Historias is a social-innovation platform co-directed with Estela Ivonné focused on revaluing Mexican craftsmanship, especially textiles, through ethical collaborations, events and curated sales. We work with designers, artisans and NGOs to build partnerships, drive advocacy and curate projects that dignify traditional practices. I lead our business model, brand positioning, partnerships and creative direction, and I oversee sourcing and purchasing of artisan work; we are also developing bespoke interiors projects using traditional crafts. Our platform reaches a growing community (10K+ followers) and includes collaborations with organizations such as Fashion Revolution, Impacto ONG and Museo de Arte Popular.